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A new campaign launched by HIV
Prevention, England, (HPE) contends that gay and bisexual men have the power to
stop the spread of HIV in their community within a generation. The campaign,
called “It Starts With Me,” was created by Terrence Higgins Trust and funded by
the Department of Health. It will reach the target audience through the press,
online advertisements, and posters in gay venues and will be rolled out across
the country through a network of national and regional organizations, funded by
HPE to promote the campaign in local communities. The campaign will continue
until spring 2015, making it the largest HIV prevention campaign to target gay
men in the country so far.
“It Starts With Me” will rotate
between various health messages providing men with information and advice on
protecting themselves and their partners from HIV. The basic message is that
every sexually active gay and bisexual man in England can help stop the HIV
epidemic by practicing the following: testing for HIV at least once every
twelve months and more often if they have taken a risk or show symptoms of the
disease; adhering to treatment if diagnosed with HIV; protecting themselves
during sex by using condoms and finding other ways to avoid risk; participating
in community action by supporting the campaign and spreading the word to
friends and contacts.
Gay and bisexual men are invited to
sign up with the campaign at http://www.StartsWithMe.org.uk.
They can assess their sex life to
determine when they should have their next test, find the nearest testing facility
to take a test, and order a free HIV postal testing kit.
The Friends of AIDS Foundation is
dedicated to enhancing the quality of life for HIV positive individuals and
empowering people to make healthy choices to prevent the spread of the HIV
virus. To learn more about The Friends of AIDS Foundation, please visit: http://www.friendsofaids.org.
TOGETHER WE REMAIN STRONG!
